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Identifying Your Brand Story

Communications and Marketing for Artists

Seats Are Limited

Learn how to produce and disseminate an effective brand story.  This will help your creative business be more polished and enable you to be even more prominent. 


This workshop covers:


  • An overview of Communications Fundamentals

  • Drafting your brand story using guided questions

  • Viewing artwork, and artist websites for review, feedback, and suggestions

  • Q & A

DATE:  Wednesday, May 16, 2018 (5:30 - 7:00 PM)

VENUE:  Pepco Edison Place Gallery, 702 8th Street, NW, Washington DC

PRESENTER: Carolyn Goodridge, Founder, Art Impact International, Inc.


This will be a hands-on, productive, serious yet fun workshop!  Most critical is creating your brand story.  This is an exercise in focused and goal oriented communication using several media. Identify and develop what it is you are really trying to communicate through your art and introduce that with a video or post you can embed or share on your website, Facebook page or any other social media platform, including email. 

Registration is Free

Sponsor:  Pepco Holdings, LLC

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